Original comic illustration of an international football match
← Merchandise projects

Completed merchandise sales project

Fan energy,
made tangible.

For the 2026 global football season, we developed a broad merchandise direction—giving supporters more ways to carry match-day excitement into everyday life.

The project

From global excitement to products fans can bring home.

The strongest merchandise does more than display a logo. It gives people a useful, memorable connection to the event.

This completed sales program covered home décor, soft goods, automotive accessories, outdoor products, and retail displays. Together, the range created multiple price points and everyday uses while keeping one clear tournament identity.

01One recognizable world

A consistent tournament identity connected every category.

02Many everyday moments

Products extended the fan experience from home to travel and outdoors.

03Retail-ready presentation

Display concepts helped the collection feel organized and easy to discover.

The SoraPegasus concept

Recognize it.
Use it.
Remember it.

01

Build a balanced range

Combine statement pieces with accessible everyday products so more fans can participate.

02

Keep the identity clear

Carry one recognizable event world across different formats without losing each product’s purpose.

03

Design for the shelf

Plan products and displays together so the full collection communicates at retail.

About Merchandise

MESUCA

Licensed products made for everyday play.

MESUCA is a merchandise and sporting-goods company offering licensed character products across sports equipment, bags, accessories, apparel, and collectibles. Its official store features programs including FIFA World Cup 2026.

Visit MESUCA ↗

IP × product × retail

Turn recognition
into something real.

Let’s shape a merchandise collection that fits your audience, channels, and commercial goals.